Quote:
Originally Posted by JonInMiddleGA
Because it's one of the best marketing tools around. Primary beneficiary is the school for sure, but the area and the state gain image as well (at least IF the program is successful).
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But if I came in and proposed a thirty million dollar marketing campaign of HS visits and largely poorly attended performance events I'd get laughed out of the room. Is spending thirty million above and beyond the revenue of income generating sports the best way to spend that money?
I don't have any problems with public school athletic programs that balance the budget, even when they spend crazy amounts of money ala tOSU or Texas. My problem is using fees and tuition to subsidize non-academic programs that can't support themselves. When the per student expenditure from state governments has dropped significantly it's crazy to funnel more and more money to athletic programs.