Opportunity to save EA UFC 2 while simultaneusly increasing EA UFC's 3 Player Base

[manliest_Man]

August 26 is the date for Mc Gregor vs Maywether.

Early or Middle of July, in a UFC card, EA UFC 2 Releases a free DLC of Maywether and advertises on that card and on the in-game main menu, like they have been doing with the other UFC events.

They should push the slogan "Play now to figure out how the fight would play out in the octagon, Conor vs Maywether for no extra cost with this free Maywether DLC."

Then they make an LEC event until the end of the month, where they create a Floyd and Connor event , where they don't give them any kicking/grappling and let it be a boxxing event basically .

Then after getting a few sales to keep the EA people happy, come August 1st they announce the game will be free on the PS store for every PS+ subscription member.

With EA's resources it would make sense for them to cut a deal with the Boxing Fight, to advertise their game on the actual fight on the 26th of August and use Floyd's image in their game, in exchange of advertising/hyping the boxing fight in the big market of the PSN store for the July/August period.


This will not only increase the EA UFC 2's player base & the UFC fanbase in general, but EA will also sell them the microtransactions in the Ultimate Team, that the normies will most likely buy , after they get the game for free.

That will make a bunch of boxing and non ufc fans try out the game, since it will be free and when EA UFC 3 comes out, you'll have tapped into a new market of players who would be interested in it.

As if that wasn't enough, you could release some sort of Ultimate Team Cards based off on the Floyd vs Connor fight and make something extra from that.


I don't know about you, but i'd gladly have the EA UFC 3 developer team, halt their development of EA UFC 3 for a couple of weeks, to get a DLC/patch released for the occasion, that will increase the player base for EA UFC 3 and the UFC fanbase in general.

[FerdBrown]

I'll follow.

[fballturkey]

Yeah they're not going to shell out the megabucks that Floyd's rights would cost.

[aholbert32]

Quote: Originally Posted by manliest_Man

August 26 is the date for Mc Gregor vs Maywether. Early or Middle of July, in a UFC card, EA UFC 2 Releases a free DLC of Maywether and advertises on that card and on the in-game main menu, like they have been doing with the other UFC events. They should push the slogan "Play now to figure out how the fight would play out in the octagon, Conor vs Maywether for no extra cost with this free Maywether DLC." Then they make an LEC event until the end of the month, where they create a Floyd and Connor event , where they don't give them any kicking/grappling and let it be a boxxing event basically . Then after getting a few sales to keep the EA people happy, come August 1st they announce the game will be free on the PS store for every PS+ subscription member. With EA's resources it would make sense for them to cut a deal with the Boxing Fight, to advertise their game on the actual fight on the 26th of August and use Floyd's image in their game, in exchange of advertising/hyping the boxing fight in the big market of the PSN store for the July/August period. This will not only increase the EA UFC 2's player base & the UFC fanbase in general, but EA will also sell them the microtransactions in the Ultimate Team, that the normies will most likely buy , after they get the game for free. That will make a bunch of boxing and non ufc fans try out the game, since it will be free and when EA UFC 3 comes out, you'll have tapped into a new market of players who would be interested in it. As if that wasn't enough, you could release some sort of Ultimate Team Cards based off on the Floyd vs Connor fight and make something extra from that. I don't know about you, but i'd gladly have the EA UFC 3 developer team, halt their development of EA UFC 3 for a couple of weeks, to get a DLC/patch released for the occasion, that will increase the player base for EA UFC 3 and the UFC fanbase in general.

For fans and the people playing the game, this would be a great idea.

For EA as a company, this is an incredibly bad idea. So bad that people would get fired.

First, the likeness rights for Floyd cost millions if not tens of millions of dollars. On top of that you are suggesting that after it acquires his likeness rights that they give his character away for free.

Then they create another LEC (likely giving away more money in prizes).

Then you want them only to sell the game only for the next month and then offer it up for FREE on PS plus. I think its free already on EA Access but at least EA makes money from that service.

In order to make the Floyd license worthwhile, they would then need to schedule a photo shoot with Floyd, create a new cover with Floyd and Conor and send out new versions of the game with the new cover to retailers. Thats more money spent by EA.

They would also need to spend more money by buying advertising space on the biggest fight of the year. All to promote DLC that is free. Your hope is that the microtransactions will equal enough revenue that EA could at least break even. Thats very unlikely.

OR

EA could continue working on UFC 3, maybe sign Floyd similar to signing Tyson for UFC 2...and sell an entire new game with Floyd on the cover.

I think EA would prefer to go with the second option.

[fballturkey]

I think after the McGregor/Mayweather fight no MMA fans are going to be happy to see Floyd's mug on their game.