[Nab_Impervious_XII]

I think a lot of people are really over-exaggerating the disadvantage that new football IPs will experience. Sure, Madden has been researching simulation football for 5 more years than its competitors, but it's actual additions (Lead-Tackle, Cone-Passing, Gameflow, Pro-Tak, etc.) certainly haven't been indicative of 5+ years of research development. There was a lot of fluff and slow advancement within that span. If 2k discovers some kind of new technology by 2013 (like an intelligent way to merge their tackle technology with elements of Europhoria), they can make up the technology gap in an instant. Updating all the uniforms and stadiums will take about 1 year though. But if the essence of the game is ground-breaking, it's a sacrifice that can be legitimately made.

I mean, don't get me wrong. EA certainly has the advantage so far. But there's plenty of room for game-changing situations to arise.