i fail to see how this is horrible? personally, i wouldn't mind making two my players and have one like a lebron, for instance, coming out in the draft as an already good player. Then have one that i build up. Just because what you don't find fun doesn't necessarily mean it's not fun for others.
The only problem i see in this is if you play online with your my player and you got 70's going against 90's. personally, i like the challenge, but 2k can easily separate the different ratings when pitting my players together. That way you get an even balance.