Home

Chris' Blog: Are Madden Sales Slipping?

This is a discussion on Chris' Blog: Are Madden Sales Slipping? within the Madden NFL Old Gen forums.

Go Back   Operation Sports Forums > Football > Madden NFL Football > Madden NFL Old Gen
MLB The Show 24 Review: Another Solid Hit for the Series
New Star GP Review: Old-School Arcade Fun
Where Are Our College Basketball Video Game Rumors?
Reply
 
Thread Tools
Old 08-23-2010, 06:27 PM   #9
Executive Editor
 
RaychelSnr's Arena
 
OVR: 57
Join Date: Jan 2007
Location: Oklahoma City, OK
Posts: 4,846
Blog Entries: 490
Quote:
Originally Posted by Tyrant8RDFL
I think there are other factors in declining Madden sales and other gamers overall, but I think this one in particular is the main killer.

Pre owned games. Many are willing to wait to buy a pre owned copy of any title, and this right here is killing the gaming company. Now for stores that sell pre won games. There are making a killing. The profit margin is huge. Much larger than selling the title new.

They have to find a way to slow this down. I dont think they can, but at this point you can get games used from stores like gamestop, and through sites like amazon, ebay, and craig's list.

I believe if the sale of pre own games did not exist in major retailers. Then sales would be very high.

Now there is only one franchise that does not get affected by this , and its Activision with the COD series. I guess your product has to be so insane that gamers can not wait for a pre owned copy.
I'm pretty sure that's the intent of making people pay to play online if you didn't own the original game. But you are right that used games are selling like hotcakes right now, but they don't exactly lead to monster profits. Ask Gamestop how record used game sales helped them miss earnings forecasts....they aren't as profitable as you'd believe
RaychelSnr is offline  
Reply With Quote
Old 08-23-2010, 07:32 PM   #10
Banned
 
OVR: 49
Join Date: Oct 2008
Location: Ohio
Blog Entries: 2
Re: Chris' Blog: Are Madden Sales Slipping?

Madden wont change. They build one engine, and swap things in and out for the next 6 years until the next gen consoles come. That wont change regardless of sales. They make a killing spending nothing on developing the game per year...its ALL MARKETING

Honestly, I know what they do. They spend money for developers to come in the first year, build a engine, and then build mini programs to tweak, and change things in the future...like a template...

Then they just hire kid developers the following years to tweak and change things with the templates in place.

Thats my belief, and thats what I have personally saw. there really hasnt been any huge changes. Player models, shinny helmets, different camera angles throughtout the releases, and a few others have been it.

To me locomotion is just tweaking the cut and start speeds....not really anything huge, but EA makes it sound like a state of the art breakthrough technology feature...
wheelman990 is offline  
Reply With Quote
Old 08-23-2010, 08:20 PM   #11
Banned
 
OVR: 14
Join Date: Jul 2010
Blog Entries: 1
The only hope I have for Madden is if EA either

1) makes the game for the PC

2) realizes it can appease sim gamers by giving us more options to customize the experience for ourselves.

The first option may be effected by sales but the second is simply EA making a decision to open up its game for the USER's to dictate their experience. EA is not very good at that.
Dewie12 is offline  
Reply With Quote
Advertisements - Register to remove
Old 08-23-2010, 08:24 PM   #12
Pro
 
rooney8's Arena
 
OVR: 16
Join Date: Jul 2009
Location: Dublin
Blog Entries: 1
Re: Chris' Blog: Are Madden Sales Slipping?

Madden11 sales are up 5%??????

___________Madden 11 ________ Madden10
360 _______ 554,617 __________ 584,845
PS3 _______ 459,688 __________ 374,429
Wii ________ 92,313 ___________ 99,094
Ps2 ________ 62,011 __________ 139,100
PSP ________ 42,212 ___________ 58,214
Total _____ 1,210,841 ________ 1,255,682

So I guess you just took the 360 and Ps3 numbers. The Ps3 numbers went up nearly the same as the Ps2 went down and every other platform dropped. Now those figures for M10 are two days of sales where as M11 is five so lets try and adjust them. M09 sold roughly 16% in days 3,4 and 5. So I have Madden 11 two days sales at 1,017,106 and Madden 10 1,210,841 and Madden09 1,406,364. So I have M11 sales are down 16%. The game industry is down 8% this year so Madden is doing worse then it should especially considering how hard retailers have been working to sell it.
These are my take on Maddens sales and I could well be wrong. However they have not gone up 5% unless you only count two paltforms which is silly since the Ps2 death will always boost sales of the PS3. My predication for Madden sales this year on all five platforms. 6.2m down from 6.8m last year and would be worse except for early price drops.
__________________
Vote Yes to option to hide player rating


rooney8 is offline  
Reply With Quote
Old 08-23-2010, 08:25 PM   #13
MVP
 
OVR: 12
Join Date: Jul 2004
Re: Chris' Blog: Are Madden Sales Slipping?

Quote:
Originally Posted by wheelman990
Madden wont change. They build one engine, and swap things in and out for the next 6 years until the next gen consoles come. That wont change regardless of sales. They make a killing spending nothing on developing the game per year...its ALL MARKETING

Honestly, I know what they do. They spend money for developers to come in the first year, build a engine, and then build mini programs to tweak, and change things in the future...like a template...

Then they just hire kid developers the following years to tweak and change things with the templates in place.

Thats my belief, and thats what I have personally saw. there really hasnt been any huge changes. Player models, shinny helmets, different camera angles throughtout the releases, and a few others have been it.

To me locomotion is just tweaking the cut and start speeds....not really anything huge, but EA makes it sound like a state of the art breakthrough technology feature...
Agree with you for the most part.
maddenps2 is offline  
Reply With Quote
Old 08-23-2010, 08:35 PM   #14
Executive Editor
 
RaychelSnr's Arena
 
OVR: 57
Join Date: Jan 2007
Location: Oklahoma City, OK
Posts: 4,846
Blog Entries: 490
Re: Chris' Blog: Are Madden Sales Slipping?

Quote:
Originally Posted by rooney8
Madden11 sales are up 5%??????

___________Madden 11 ________ Madden10
360 _______ 554,617 __________ 584,845
PS3 _______ 459,688 __________ 374,429
Wii ________ 92,313 ___________ 99,094
Ps2 ________ 62,011 __________ 139,100
PSP ________ 42,212 ___________ 58,214
Total _____ 1,210,841 ________ 1,255,682

So I guess you just took the 360 and Ps3 numbers. The Ps3 numbers went up nearly the same as the Ps2 went down and every other platform dropped. Now those figures for M10 are two days of sales where as M11 is five so lets try and adjust them. M09 sold roughly 16% in days 3,4 and 5. So I have Madden 11 two days sales at 1,017,106 and Madden 10 1,210,841 and Madden09 1,406,364. So I have M11 sales are down 16%. The game industry is down 8% this year so Madden is doing worse then it should especially considering how hard retailers have been working to sell it.
These are my take on Maddens sales and I could well be wrong. However they have not gone up 5% unless you only count two paltforms which is silly since the Ps2 death will always boost sales of the PS3. My predication for Madden sales this year on all five platforms. 6.2m down from 6.8m last year and would be worse except for early price drops.
For all intents and purposes, the only sales that matter for the game people at OS care about is the PS3/360 version. Wii sales do not effect development direction on those platforms, ditto with PSP, PS2, iPad, etc.

But yes, according to VGChartz sales are down overall on every platform, which will hurt EA's bottom line, but it won't effect the development on the larger consoles.

Also, some good points on the release time and whatnot. I'd say you'd need to weight your numbers to be more front heavy, because sales aren't proportional and evenly spaced for each day -- if anything they'll drop by a few percentage points over time. But even still, it's likely if you compare launch days and whatnot, Madden probably is down a bit. We'll know more when the new numbers come in. Good post though!
__________________
OS Executive Editor
Check out my blog here at OS. Add me on Twitter.
RaychelSnr is offline  
Reply With Quote
Old 08-23-2010, 08:36 PM   #15
MVP
 
RumbleCard's Arena
 
OVR: 8
Join Date: Aug 2007
Re: Chris' Blog: Are Madden Sales Slipping?

The idea that casual gamers make up the large majority of Madden purchasers is a huge misconception. A casual gamer would be someone who say buys NHL11 because they heard it was good but had never really purchased a hockey game before.

Most Madden buyers have previously owned installments of the game. Hence the huge numbers and larger than life following. If it didn't have such a massive following it would produce goddy numbers year in and year out. Buyers want the experience...they want "sim"ulated football. It really comes down to execution. And that's really where Madden has fallen short.
RumbleCard is offline  
Reply With Quote
Advertisements - Register to remove
Old 08-23-2010, 08:41 PM   #16
Just some guy
 
mrprice33's Arena
 
OVR: 16
Join Date: Jul 2003
Posts: 5,996
So is this thread going to go 16 pages, too?

Sent from my HTC EVO 4G using Tapatalk.
mrprice33 is offline  
Reply With Quote
Reply


« Previous Thread | Next Thread »

« Operation Sports Forums > Football > Madden NFL Football > Madden NFL Old Gen »


Thread Tools

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is On
Trackbacks are Off
Pingbacks are Off
Refbacks are Off



All times are GMT -4. The time now is 12:34 PM.
Top -