Madden helped fuel an amazing quarter for EA,
as the company recorded record revenues for the quarter. At this point, Madden players have logged 89 million games played, which is up 48 percent over last year's Madden.
In addition, EA's mobile sports games are logging in 40 million monthly active users, up 250 percent over last year.
From the GamesIndustry article:
"On a GAAP basis, total revenues climbed from $695 million to $990 million (with digital accounting for $508 million), while profit improved to $3 million (up from a loss of $273 million last year)."
Also Andrew Wilson was quoted in the article:
"Electronic Arts continues to put our players first, delivering new experiences, innovation and new ways to play," said Chief Executive Officer Andrew Wilson. "It was an excellent second quarter, with strong new titles, deep player engagement in our live services and ongoing digital growth driving continued momentum."
The bang-up quarter for EA is a huge sign the company's strategy is working, as more and more gamers engage with their products on screens of all shapes and sizes. Digital and mobile are driving the growth right now, and it stands to reason more and more offerings will be coming from EA and that avenue. EA's stock is up in after-hours trading.