Worst Marketing Campaign Ever?

[gstelmack]

I can't figure out whether to be insulted or just highly amused. More importantly my WIFE can't figure out whether to be insulted or just highly amused. This came with an offer from Scholastic to join their "Disney First Reader's Club":

http://www.gstelmack.com/GreatMom.jpg

[sovereignstar]

LOL

[Ksyrup]

I don't care if you aren't a woman, you'll always be "mom" to me.

[digamma]

I don't care if you aren't a woman, you'll always be "mom" to me.
That's Mr. Mom, smart guy.

[hukarez]

I say you boogie!

<img src=http://www.fraggerock.com/images/funny/van_damn_friday.gif>

[Raiders Army]

I think you need your title changed. Skydog?...

[JeeberD]

MILF!

[gstelmack]

I think you need your title changed. Skydog?...See, that's what I get for not thinking before I post. I expected all the other jokes that are starting to come in, but completely overlooked the permanent title change possibilities. Gah!

[Swaggs]

Speaking of terrible marketing campaigns, did the brown and bubbly thing totally disappear immediately after the Super Bowl? I think I have only seen the Jackie Chan commercial once and I haven't seen the Jay Mohr one, at all, since the SB. I bet they are glad they went with that campaign.