Pyser
02-06-2007, 04:09 PM
Castle of love
By CHRISTINA BOYLE and JONATHAN LEMIRE
DAILY NEWS WRITERS
Mood lighting. Candles. Flowers. Romantic music. A sackful of Slyders.
White Castle wants couples who love little burgers as much as each other to share Valentine's Day romance over a bag of belly bombs. They're even taking reservations.
"Some people come for a laugh, but most have a story to tell about their first date at a White Castle, or maybe they went there after the prom," said Kelly Collins, a marketing supervisor for the chain, who said in other cities some dates arrive blindfolded or in limos.
Next month, the fast-food chain famous for its bite-size burgers will offer a Valentine's Day experience - a far cry from the $150,000 extravaganza offered by the Buckingham Hotel in midtown that was profiled in yesterday's Daily News.
That romantic getaway featured a private jet, penthouse suite, Nobu dinner, champagne and a Fifth Avenue shopping spree. But V-Day at White Castle means 49-cent hamburgers you can buy by the sack.
Canoodling couples will arrive at the franchise of their choosing - 48 in the New York area are participating in the promotion - and be greeted at the door by a hostess dressed to the nines, instead of in the usual White Castle uniform.
The lovers will then be escorted to their cloth-covered, candlelit table as romantic music is piped in.
"People love this," said Collins.
Well, maybe not everyone.
"I wouldn't dump him but I would laugh and say, 'Let's leave,'" said Edie Sherman, 26, who has been with her boyfriend for seven years.
"I wouldn't dare for Valentine's Day. Any other day, I would, but not Valentine's Day," said Mike Mazzeo, 20, who has been dating for five months. "What would she tell her girlfriends?"
The Valentine's Day promotion was first launched in St. Louis and Minneapolis 16 years ago and proved so popular it was expanded to other Midwestern cities last year. This year, for the first time, it will be available on the East Coast, including in New York City.
The promotion is scheduled to run from 5 p.m. to 8 p.m. on Feb. 14, but overwhelming demand in other cities caused the stores to extend their hours, and that could happen here, Collins said.
To make reservations, call (718) 899-8404, ext. 304, by Feb. 10.
bolded for extra humor.
id go for the story if they had them out in LA. i miss my sliders.
(this is from the ny daily news)
By CHRISTINA BOYLE and JONATHAN LEMIRE
DAILY NEWS WRITERS
Mood lighting. Candles. Flowers. Romantic music. A sackful of Slyders.
White Castle wants couples who love little burgers as much as each other to share Valentine's Day romance over a bag of belly bombs. They're even taking reservations.
"Some people come for a laugh, but most have a story to tell about their first date at a White Castle, or maybe they went there after the prom," said Kelly Collins, a marketing supervisor for the chain, who said in other cities some dates arrive blindfolded or in limos.
Next month, the fast-food chain famous for its bite-size burgers will offer a Valentine's Day experience - a far cry from the $150,000 extravaganza offered by the Buckingham Hotel in midtown that was profiled in yesterday's Daily News.
That romantic getaway featured a private jet, penthouse suite, Nobu dinner, champagne and a Fifth Avenue shopping spree. But V-Day at White Castle means 49-cent hamburgers you can buy by the sack.
Canoodling couples will arrive at the franchise of their choosing - 48 in the New York area are participating in the promotion - and be greeted at the door by a hostess dressed to the nines, instead of in the usual White Castle uniform.
The lovers will then be escorted to their cloth-covered, candlelit table as romantic music is piped in.
"People love this," said Collins.
Well, maybe not everyone.
"I wouldn't dump him but I would laugh and say, 'Let's leave,'" said Edie Sherman, 26, who has been with her boyfriend for seven years.
"I wouldn't dare for Valentine's Day. Any other day, I would, but not Valentine's Day," said Mike Mazzeo, 20, who has been dating for five months. "What would she tell her girlfriends?"
The Valentine's Day promotion was first launched in St. Louis and Minneapolis 16 years ago and proved so popular it was expanded to other Midwestern cities last year. This year, for the first time, it will be available on the East Coast, including in New York City.
The promotion is scheduled to run from 5 p.m. to 8 p.m. on Feb. 14, but overwhelming demand in other cities caused the stores to extend their hours, and that could happen here, Collins said.
To make reservations, call (718) 899-8404, ext. 304, by Feb. 10.
bolded for extra humor.
id go for the story if they had them out in LA. i miss my sliders.
(this is from the ny daily news)