Heroes episode to be edited in future broadcasts
Posted Oct 4th 2006 1:39PM by
Joel Keller
Filed under:
Drama,
NBC,
Industry,
Heroes
Yesterday, I
mentioned the fact that garbage disposal manufacturer Emerson was suing NBC over how its In-Sink-Erator product was portrayed in the pilot of
Heroes. They weren't happy when Claire the cheerleader (Hayden Panettiere) sticks her hand in a disposal clearly marked with the ISE brand, and her hand emerges all cut up (never mind that it all quickly returns to normal due to her superpower of indestructability). They wanted all references to their product cut from all replays.
Well, it looks like NBC decided to avoid all the hassle of a lawsuit by cutting the scene from all future broadcasts of the show, including reruns on NBC Universal cable networks. Don Kaplan of the
New York Post reports that network officials said that, "While we do not believe there is any legal issue with the episode as originally broadcast, we nonetheless have decided to edit the episode for future uses." Like I said yesterday, it doesn't pay to piss off those small-appliance manufacturers; they seem like they have more lawyers than the tobacco companies.