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I'm not sure how much the presidential electoins have to do with this attitude though. Certainly something, but it's not clear to me that a change in election tactics will have much effect on how joe and jane schmoe talk to each other about politics. I don't really see political ads or debates, or pay attention to the negative stories, for example. But I hear the rancor in people in just ordinary political debates online. I'm sure the negative ads help feed that but I'm not sure it's much of a percentage of where it all comes from.
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