Quote:
Originally Posted by dawgfan
Really? You think that only people in Oklahoma care about watching the Sooners play? Focusing on specific, local media markets is a mistake - a program like Oklahoma has broadly regional and even national appeal. Ask Joe Sportsfan with no affiliation to either school if he'd be inclined to watch an Oklahoma football game on TV, he's going to have some interest. Ask him if he wants to watch a New Mexico football game and he's most like to say "They have a football team?"
Oklahoma boosts the TV negotiating power of the Pac/Big 16. Not nearly as much as Texas, but more than pretty much any other Big-12 program (Nebraska and A&M might be on par).
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Oh i agree joe schmoe is more likely to want to watch OU, but i dont believe for a second that the TV deals the networks will negotiate will be value it nearly as much as it likely should be valued. When dealing in dollars, i think media market is more highly valued unless the regional/national fan base is obvious like a ND
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