Quote:
Originally Posted by JonInMiddleGA
And they ended up in bankruptcy court.
Reborn in 2010 in the image of the mom & pop's who have been thriving with the new pay-as-you-gorge model, they're recovering reasonably well even in today's dead economy and have gotten back up to over 500 locations (from their peak of over 1,500 in the mid 90's)
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I often wonder how Baskin-Robbins stays in business. They have a lot of shops still in bad parts of towns and don't charge $5+ for an average ice cream cone the way newer, more boutique shops that sprang up in the 90s and 2000s do like Coldstone.
Low margin + Bad Location (i.e. low traffic) seems like it wouldn't end well.
SI