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I know anti-tanking is trending, but...
The NFL is currently the league that makes it by far the most viable to turn your team around quickly. Every year there seems to be at least a team or two who were picking in the top handful that spring due to a rotten record, and who end up playing on the second weekend of the playoffs. Between the salary cap (one that actually works as designed, forcing legitimately valuable players to appear in free agency) and the variability of the rookie draft (where half of the top picks don't pan out, and players can arise to legitimacy from anywhere)... more NFL teams have legitimate "hope" each new season than, I think, in any other sport... and it doesn't even seem close.
The pro-parity notions of the NFL are, without a doubt, part of its massive popularity over the years.
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