This may not be directly relevant to net neutrality, but this article from a couple of years ago is interesting in at least touching upon the greater Google vs Cable fight.
https://www.wired.com/2016/02/fcc-set-top-box-rules/
This argument seems oddly familiar, btw.
Quote:
If Google manufactures a set-top box, the argument goes, it could potentially insert its own ads into programming, taking money away from content creators. It would also, argues Rosa Mendoza, Executive Director of the Hispanic Technology & Telecommunications Partnership, disproportionately impact smaller networks with more targeted audiences who might get left out of a channel lineup altogether.
"They're asking us to trust Google?" she says. "All of us know about their diversity record. The only people that are going to benefit from this are Silicon Valley companies."
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