[molson]

And anecdotally, when I go to redbox, it is, I think, a lower-economic kind of entertainment option. Which makes sense. If you're moving a lot, don't make money, have bad credit, are unemployed, etc, you're not paying $50-$100/month for high speed internet that you often have to make a year-long commitment for. I don't think we're getting high speed internet to those people as whole anytime in the next couple of decades at least (probably until all TVs have a built-in internet connection, and even then - that might just make internet service more expensive) DVDs have a long life ahead of them yet. I think Netflix is short-sighted for trying to go to streaming-only (if that's really what they're doing), and redbox is making a killing recognizing that a huge amount of Americans still don't have high-speed internet, and aren't getting it anytime soon.