Quote:
Originally Posted by tarcone
Looks like all soda is on the down swing.
Must be the sports drinks and coffees taking their place.
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That wouldn't affect these numbers however, this is CSD, or carbonated soft drink, market share by brand. Ranked only against themselves here basically.
72.9 vs 64.4 for the top ten, really it only illustrates how the explosion of varieties - and the introduction of energy drinks with claim around 10% of the category now - watered down the share of the top, similar to the decline in ratings for cable channels when there were 50 of them instead of 250 of them.