Sony Apologizes For Dead Goat Prop

[Rodster]

In case you missed it Sony's marketing department is at it again.

http://theinquirer.net/default.aspx?article=39259

http://today.reuters.com/news/articl...src=rss&rpc=22

LOS ANGELES (Reuters) - Sony Corp. (6758.T: Quote, NEWS , Research)(SNE.N: Quote, Profile , Research) on Monday issued an apology for using a freshly slaughtered goat as a prop at its "God of War II" video game launch party in Athens, a publicity stunt that has outraged animal rights activists.

Sony hosted about 20 journalists at the March 1 event, which it called a theatrical dramatization with a Greek mythological theme. The goat, provided to the production company by a local butcher, was part of the set dressing, the company said.

In its mea culpa, Sony said: "We recognize that the use of a dead goat was in poor taste and fell below the high standards of conduct we set ourselves."

The company said it has launched an internal inquiry into the circumstances of the event and that it will put measures in place to make sure it does not happen again.

[ODogg]

Quote: Originally Posted by Rodster

In case you missed it Sony's marketing department is at it again. http://theinquirer.net/default.aspx?article=39259 http://today.reuters.com/news/articl...src=rss&rpc=22 LOS ANGELES (Reuters) - Sony Corp. (6758.T: Quote, NEWS , Research)(SNE.N: Quote, Profile , Research) on Monday issued an apology for using a freshly slaughtered goat as a prop at its "God of War II" video game launch party in Athens, a publicity stunt that has outraged animal rights activists. Sony hosted about 20 journalists at the March 1 event, which it called a theatrical dramatization with a Greek mythological theme. The goat, provided to the production company by a local butcher, was part of the set dressing, the company said. In its mea culpa, Sony said: "We recognize that the use of a dead goat was in poor taste and fell below the high standards of conduct we set ourselves." The company said it has launched an internal inquiry into the circumstances of the event and that it will put measures in place to make sure it does not happen again.

Well the goat community gaming dollars are definitely going to MS and Nintendo after this fiasco now!

[Dondadda]

Wow, now that's HARDCORE MARKETING!

I am actually going to give props to Sony for this one - F the "PC police." Too bad they apologized.

[The C]

How exactly did they ever notice a goat carcass with all the almost topless women that were at the show?

Looks like we got some beastiality lovers at that show.

[Gibbz]

People were able to eat things out of the still warm carcass's stomach.

[thmst30]

Quote: Originally Posted by The C

How exactly did they ever notice a goat carcass with all the almost topless women that were at the show? Looks like we got some beastiality lovers at that show.

Yea a bunch of topless woman running around, and people decide to focus on the dead goat at the party.

[LiquidCrash]

Well you can see half naked women practically everywhere. It's not everyday you see people eating out of a warm goat carcass.

[grunt]

What is the big deal as long as their cook it up after the party. I haven't had goat in a few months.