I don't necessarily disagree with the entire message, but there are a couple of things that I disagree with here.
I politely disagree with you here. I'm not a kid, I'm 29 years old, and brand recognition is a huge factor in many purchases I make, and it is a huge factor in the purchases that many make. If you like a product previously made by a company, you are much more likely to gravitate to other products made by that company. I feel passionately about videogames, therefore I'm willing to do independent research to determine what games I would like to play. However, if I'm out to purchase something on a whim (which is how a majority of videogame purchases are made by people who don't hang out in these online forums), I am much more likely to choose something made by a company that I am familiar with. It appears the same happened to you whether you realize it or not. You bought the game that you thought was best, ASB...You then saw a game in a magazine that had a feature you thought might be cool. If that game had been made by a fringe company you weren't really familiar with, you might not have assumed it was well implemented. Since it was made by EA, a company that is, like it or not, a leader in the sports videogame industry, you gave it a shot. Frankly there are a lot of people that buy a lot of videogames that would never look in a videogame magazine. They just want a baseball game, they are familiar with Madden, and so they look to see what the EA offering is. That's just the way the world works.
I agree, the majority of gamers want to have control of
their team. You said previously that we are not influenced by brand recognition, but admit here that you will only purchase a baseball game with the MLB brand, no matter how good the game might be. Brand recognition is very important according to marketing professionals linked here:
"Branding is everything in sports today."
This is absolutely true, and is a big reason that I think it is going to be hard for VC/TT to succeed in football. I really like the online leagues in NFL 2k5, and the expansion of that would be a big reason that I would consider a generic pro game. However, you are right, there is a dilemma. If they make the game too customizable and deep there is no reason to buy the update. EA Sports has made a fortune by releasing a new game with tweaks and updated rosters every year at a premium price point. They don't need to reinvent the game every year because it has been proven year after year that they can turn a huge profit with this strategy. To me this is the biggest hurdle for VC/TT -- if they make a great game that gets people involved so that they feel "ownership" of their little pixelated team, do they really expect that next year, with all new teams and rosters we will be willing to start all over again? I'm not sure if it would be cost effective.
Frankly, I think they would be better served putting out a football game in July -- "NCAA 2k6" where they would still be out there for every sport and year-round. I'm curious to find out what their plan "B" was if they lost the NFL license...guess we will find out around E3.