well i see it as this if they want to compete with steam because steam to me is by far the best download pc game site out there. great support and you can re download games as many times people always have pc issues and you need to reformat from time to time being able to reinstall games without having to jump threw hoops is a great selling point.
but anyways back to my point if you want your name known for a new digital download site why not kick it off with a madden pc release it will get many people just because of madden and if i am correct pc gamers in europe will finally get to play madden online i do not think they can do this right now.
as for the game being on pc it will look sweet if you have a high end graphics card and porting it over from a 360 code is not hard to do. now if they code it so that you can mod it imagine all the custom uniforms corrections and the logo corrections for example my detroit lions logo is wrong in madden 12 the color is royal blue and they have it a lighter color been telling them for 3 years now to fix it
here is the color it is supposed to be but because they are not the patriots or cowboys they never get there stuff right threw madden art director
http://www.youtube.com/watch?v=E35zInusxLk
but if there is a pc version it can be changed to the right color as well as ea sports does a poor job of cyber faces another example i seen a E3 video of madden 12 using the lions
http://www.youtube.com/watch?v=oOHtYz18Q8Q
and ndamukong suh face is generic imagine that he was only the rookie of the year and all pro but yet you see the browns qb have a cyber face colt mcoy a nobody if you ask me. just because you see the qbs faces more in the game they prioritize them. being able to mod them aka nba 2k11 would to me make the game a must for pc .
another thing is this a roster editor would make it possible to make a classic roster from legends having all your fav past super bowl teams there is just alot more thing great on pc version over console.
the online leagues are detailed with there own web sites to look at your teams as well as a the people who play online pc football are not cheesers like they are on console, ill tell you a story yesterday i took my madden out and decided to play online my 2nd time ever for that game i get into a quick match this guy i am playing is the cowboys he runs the same play over and over a sweep and tries to get felix jones around the corner he had 250 yards running the same play over and over.
and he never punted when i stoped him and if he scored every time it was a onside kick after the fact then at the end of the 3rd qtr he threw a int i was up 45 to 35 so i get the ball and he disconects just before the qtr ends so he wont take a loss i told myself what a pathetic person and then i knew there was a reason to never play online with console
that does not happen on pc because we as a league would kick a fool like that to the curb you got to admit there are a ton of idiots who play online threw ea servers i have had more fun playing online in pc version than i have ever had with console online.