Or have a points system where even if you get a loss you get a certain amount of points vs a win. Part of the draw of this gen imo is the online system in these games. The hardware is there. People have fast enough internet connections now and are paying for it where developers should be able to integrate other ways to play online vs the quick match system they have. Having a similar system like myplayer or my team online. I hvent read up on this years nba 2k too much. But having the opportunity to play online and do things online that aren't is there i feel.
I haven't read up on myteam yet as I'm posting this so this might be what they are doing. Not sure.