I agree with this post. Let's go back in time and talk about both basketball series. Both companies has had 6 years. Now let's break down the so called "3 year plan".
NBA 2k6 was a good game for it's time. But 2k7 was better introducing sig styles, but it wasn't very sim. What did 2k do? They provided a better sim experience, sig styles, kept the shot stick and built on 2k7 with 2k8. That's 3 years of building (2006-2008) and 2k8 was the best out of the 3 year plan.
Now let's take the next 3 years. 2k9 had better movement and was more fluid that 2k8. The presentation was also better. The problem with 2k9 was the contact just wasn't there and the post game wasn't were it needed to be. So what did 2k do? The improved the the contact, the post game, the commentary, and overall physicality of the game with 2k10. Boxing out felt better, fronting the post felt better etc. They also added my player nba today, and improved the AI. But 2k10 fell short in overall movements and responsiveness in controls for the most part.
So what did 2k do? They have giving us better movement, kept the contact, improved the controls (both in responsiveness and making it user friendly), and they have continued to add realistic animations etc. They have addressed the community the last 6 years and in 2k11, we should have one of the greatest basketball games ever created. They continue to build and although 2k 11 isn't out yet, we can all tell that 2k11 should be the best in the last year of the "3 year plan. Just like 2k8 was.
This is the 2nd half of 2k's 3 year plan (2009-2011). Don't think the next 3 years 2k will be satisfied. History hasn't shown it regarding basketball.
Now let's compare that to EA's 6 years making next gen basketball games. Elite 11 has taken huge step backwards and this is nothing new. History has shown this. They continue to scrap what they have and start over. People should pay attention.