For me personally only Number 3 is something that I see as an issue with today's sports games.
Yep, I agree completely. I miss the days of selecting between games for that season's sport (or, splurging and buying more than one of them!). This past football and hockey seasons, I bought zero games, since neither EA product showed me enough to make the purchase worth that much money.
I miss being able to throw the ball around after a play in Baseball games. I would love to see better integration of created players and teams in sports games. "The Home Team" just doesn't cut it with me.
Really do miss the secret characters and unlockables. It was so damn satisfying to be rewarded for your gameplay. I generally don't even pay for DLC anymore. I already dropped 60. I don't want to pay more, and it's not fun.
Franchise modes while deep, for me have gotten too complicated. Specifically, the UI in Madden is dreadful and feels laggy. I don't want to spend an hour doing drills for players, or being forced to recruit manually and spend points. I want options that allow me to focus on playing, or at least make these add ons fun. Remember Madden 09 where you could train your player with sprint or benchpress, now that was cool.