It seems that currently more than half of the Madden gamers play offline and enjoy it. That's cool, just not for me. I have never played a full offline franchise, mini-games, or Madden moments. I'm just not interested. But since many do, Madden should continue to upgrade the game for those gamers. The upgrade merits the full price of the game as long as it continues to offer a better and improved experience yearly.
For the Online gamers, maybe charge a yearly or monthly subscription service for just online gamers and those who like Online Franchise. Tweaks and downloads can be offered regularly. Make this cost around $5 per month. And let the offline gamers have a code for online access in case they want to play online
There seems to be two distinct communities, and EA seems incapable of making a satisfactory game for both. It is not fair that offline gamers have sliders and can customize their offline experience, while the online gamers wait for potential improvements a month away. Additionally, EA could buff up the online experience for those who love competitive play while not having to worry about mixing in features for casual gamers.
Any thoughts?

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