Rex gives interview, Ray Mayweather gives his answer on Youtube

[Rayzaa]

*If Title still wrong ,Mods please fix. Meant Eric Rayweather.*

Eric Rayweather on YouTube gives insight on questions asked and Rex's answers to what was happening at EA.

https://youtu.be/PGpR9zUaQKs

[Darth Aegis]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

Alteast 90% of ppl in the Madden forums need to hear this and realize why things are the way they are. Like we're Madden appolgists, no we just understand what's going on with the big picture. Especially, the ones that have called the devs lazy. I would honestly rather listen to the podcast and hear it from Rex. This dude kinda made it confusing by adding his own two cents after everything imo.

Here's the actual interview. I would listen to the whole interview.

https://m.soundcloud.com/dubdot-dubby/need-it-podcast-episode-24-rex

[roadman]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

I only needed to hear the first 30 minutes of the podcast.

I wonder if people that take potshots at the developers will really listen to this podcast. If they do, then there should be no more shots taken at the developers. If they continue to take shots at them, then we will know they didn't listen to one second of the podcast.

This is the same info I received from Ian several years ago, marketing and the Executive Producers dictate what goes into the game. This was not a shocker or surprise for me.

Protak is implemented one year and taken out the next because it was already marketed and they need something new to market.

Like xtreme mentioned several days ago in the other thread, the game is targeted towards the MUT and Competitive market.

And something should be crystal clear to everyone, marketing and the Executive Producers will produce the game they want to the most revenue in, no one will change their mind. If Creative Developers can't change their minds, no one on the outside will either. They will not change their business plan that makes them revenue.

[GoJags904]

Re: Rex gives interview, Eric Rayweather gives his answers on Youtube

Basically after watching, only way to make the suits listen is hitting their pockets. Bad news is, i dont think we have enough core sim gamers to make a dent even if we all did.

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[Rayzaa]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

Alteast 90% of ppl in the Madden forums need to hear this and realize why things are the way they are. Like we're Madden appolgists, no we just understand what's going on with the big picture. Especially, the ones that have called the devs lazy. I would honestly rather listen to the podcast and hear it from Rex. This dude kinda made it confusing by adding his own two cents after everything imo.

Here's the actual interview. I would listen to the whole interview.

https://m.soundcloud.com/dubdot-dubb...episode-24-rex

Thanks, I didn't hear the actual podcast

[OhMrHanky]

Re: Rex gives interview, Eric Rayweather gives his answers on Youtube

Basically after watching, only way to make the suits listen is hitting their pockets. Bad news is, i dont think we have enough core sim gamers to make a dent even if we all did.

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Yeah, the really big shame here is that back of the box features don’t really sell more copies or ‘many’ more copies. I really think if they concentrated on gameplay and made a truly amazing realistic football game, THAT would sell. Through word of mouth, alone. The hardcore sim community would be talking about how realistic it is. The game reviewers would talk about how realistic it is. That would get casuals interested as well.

Pro Tak didn’t sell more copies to casuals. Aggressive catch mechanics didn’t sell more to casuals. RPM didn’t sell more to casuals. It’s possible that Longshot appealed to some casuals, but I still imagine that’s a minimal fan base addition for the work required for that ‘back of the box’ feature.

It’s always a shame when money gets involved into artistic expression. Instead of letting the artists create, they’re forced to create whatever sells the most. But, again, it’s truly a shame in this case, because I really don’t think they’re selling more units because of these features. So, they’re really screwing themselves and the community.


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[OhMrHanky]

Re: Rex gives interview, Eric Rayweather gives his answers on Youtube

Any yearly video game should always tout tighter gameplay mechanics. Whether it’s a shooter, rpg, or sports game. Whether you can add that as a back of the box feature shouldn’t matter. It should be an intrinsic part of creating any yearly title.


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[roadman]

Re: Rex gives interview, Eric Rayweather gives his answers on Youtube

Yeah, the really big shame here is that back of the box features don’t really sell more copies or ‘many’ more copies. I really think if they concentrated on gameplay and made a truly amazing realistic football game, THAT would sell. Through word of mouth, alone. The hardcore sim community would be talking about how realistic it is. The game reviewers would talk about how realistic it is. That would get casuals interested as well.

Pro Tak didn’t sell more copies to casuals. Aggressive catch mechanics didn’t sell more to casuals. RPM didn’t sell more to casuals. It’s possible that Longshot appealed to some casuals, but I still imagine that’s a minimal fan base addition for the work required for that ‘back of the box’ feature.

It’s always a shame when money gets involved into artistic expression. Instead of letting the artists create, they’re forced to create whatever sells the most. But, again, it’s truly a shame in this case, because I really don’t think they’re selling more units because of these features. So, they’re really screwing themselves and the community.


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You can say that back of the box features don't sell the game, but they have all the metrics and data to back it all up.

I loved the part where one Executive Producer came in and said his nephew loves how aggressive catch is working.

That is the market, folks.

[Rayzaa]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

The actual podcast is long (1 hr22min) and Rex has a connection issue, lol.... but a real eye opener.
I can only speak for me, and I never bought Madden every year anyways. So going forward I will only buy it again after I see and read that they added things comparable to Dueces ideas and the game play is better. Presentation is better. Relocation isn't messed up and so forth.

I won't just go and buy it to find out. And if not, I'm not buying it and that's what people should try to do.

EA will notice when they fall from #5 to #10. Just that alone sends a message.

[adembroski]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

Sooo... what I said?

Kidding. I'm really glad Rex is speaking out. It's about time someone did, amirite. I'm sure EA legal delived a cease and desist this morning as they did me, but like then, they have no ground to stand on. Nothing he said violates NDA.

[OhMrHanky]

Re: Rex gives interview, Eric Rayweather gives his answers on Youtube

You can say that back of the box features don't sell the game, but they have all the metrics and data to back it all up.



I loved the part where one Executive Producer came in and said his nephew loves how aggressive catch is working.



That is the market, folks.

Have you seen the metrics? Have they once tried not to bother with back of the box nonsense to compare those metrics?

Don’t get me wrong. I understand what you’re saying. But, nothing based on opinion can truly be measured. Meaning, they can’t simply say, ‘we sold more copies this year because of Longshot,’ as an example. For one, did they sell more copies than the previous year? If so, was it all because of Longshot? Was it all because of rpm? Or, did more people have extra cash to buy an extra video game last year?

What I’m about to say next is purely opinion and based on no data whatsoever, but seriously, a football game (the only football game available with nfl players) will always sell, period. The amount it sells to casuals is always going to ebb and flow. Did millions more people buy madden when the vision cone was implemented?

I guess I just find it hard to believe that any back of the box feature has ever made more casuals buy it. It’s a football game. So, football fans buy it. Football fans are what it should be geared towards and marketed for.

I’d like to see the specific metrics they have for measuring something like this. And, I’ll bet I can give multiple explanations for sales that are backed by those metrics that don’t include back of the box features.

It reminds me of the movie, ‘Big’, with Tom Hanks. U remember when he gets the toy job and he’s in a marketing meeting, and the marketing guy(s) want to create a robot toy that starts as a building and then turns into a robot? They claim marketing shows this should be the next big thing. Tom Hanks is like, ‘what fun is there playing as a building,’ lol. U know? I mean, that’s the point I’m making. Some things in life are based on feel and intuition. All the metrics and numbers in the world may not show u the real ‘truth.’

And, I’ll always believe they would sell far more copies of the game if word of mouth from everyone was ‘this game is amazing. It makes me think I’m actually Tom Brady. I just won my 5th super bowl and my 1st round pick RB absolutely destroyed their MLB on the goaline with a wicked Truck. It’s the most realistic sports game ever made. U should really try it.’

Again, in that scenario, we all win. The gameplay becomes fantastic and we all enjoy the sim realism of it. And, because everyone is talking about how great it is, they sell more copies than ever. This is what really gets me about ‘metrics,’ and marketing, etc. They’re missing a huge opportunity to sell more games by simply making the gameplay ‘better.’


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[PhillyPhanatic14]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

It's such a shame man... That dude is such a beast. He was always fighting for the sim community and he was on these forums and he has such a passion for seeing the game progress the way that we all want it to and he just wasn't empowered to. Guys like that shouldn't be pushed to the breaking point and have their vision obstructed. Really a bummer that he wasn't able to fulfill the vision that he had for the game and that he isn't still there.

[Rayzaa]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

I'd tend to agree with hanky. I don't ever play Longshot or Superstar and won't when SS comes back. I just want do to a franchise. My guess why they sold as many or more this year is because after two weeks it was only $29.99 which is the only reason I got it.

Also I never read the back of the game case. I read about it online

[jerwoods]

Re: Rex gives interview, Ray Mayweather gives his answer on Youtube

Sooo... what I said?

Kidding. I'm really glad Rex is speaking out. It's about time someone did, amirite. I'm sure EA legal delived a cease and desist this morning as they did me, but like then, they have no ground to stand on. Nothing he said violates NDA.

thanks for all what u had done at ea

they still are a lot of very talented people at EA its good to know they listen at least we know who to blame now

adembroski i read something u said at pastaparde years ago i belave every word of it i just knew it was right

[roadman]

Re: Rex gives interview, Eric Rayweather gives his answers on Youtube

Have you seen the metrics? Have they once tried not to bother with back of the box nonsense to compare those metrics?

Don’t get me wrong. I understand what you’re saying. But, nothing based on opinion can truly be measured. Meaning, they can’t simply say, ‘we sold more copies this year because of Longshot,’ as an example. For one, did they sell more copies than the previous year? If so, was it all because of Longshot? Was it all because of rpm? Or, did more people have extra cash to buy an extra video game last year?

What I’m about to say next is purely opinion and based on no data whatsoever, but seriously, a football game (the only football game available with nfl players) will always sell, period. The amount it sells to casuals is always going to ebb and flow. Did millions more people buy madden when the vision cone was implemented?

I guess I just find it hard to believe that any back of the box feature has ever made more casuals buy it. It’s a football game. So, football fans buy it. Football fans are what it should be geared towards and marketed for.

I’d like to see the specific metrics they have for measuring something like this. And, I’ll bet I can give multiple explanations for sales that are backed by those metrics that don’t include back of the box features.

It reminds me of the movie, ‘Big’, with Tom Hanks. U remember when he gets the toy job and he’s in a marketing meeting, and the marketing guy(s) want to create a robot toy that starts as a building and then turns into a robot? They claim marketing shows this should be the next big thing. Tom Hanks is like, ‘what fun is there playing as a building,’ lol. U know? I mean, that’s the point I’m making. Some things in life are based on feel and intuition. All the metrics and numbers in the world may not show u the real ‘truth.’

And, I’ll always believe they would sell far more copies of the game if word of mouth from everyone was ‘this game is amazing. It makes me think I’m actually Tom Brady. I just won my 5th super bowl and my 1st round pick RB absolutely destroyed their MLB on the goaline with a wicked Truck. It’s the most realistic sports game ever made. U should really try it.’

Again, in that scenario, we all win. The gameplay becomes fantastic and we all enjoy the sim realism of it. And, because everyone is talking about how great it is, they sell more copies than ever. This is what really gets me about ‘metrics,’ and marketing, etc. They’re missing a huge opportunity to sell more games by simply making the gameplay ‘better.’


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My whole point is there isn't anyone on the inside(Rex tried) and for sure no one on the outside(us) will change the way they do business and the way they make a game. Nothing has changed since the days of Ian being in charge. That was 8 or 9 years ago at least.

Of course I haven't seen the metrics or data, but I don't need to. There have been plenty of others that agree with you, including me, that if you make a sim football, everyone will sing kumbaya and Don't Worry, Be Happy. lolz.

Until EA Tibs does business in a different way, I'm not holding my breath.