Yea, I agree. I just can't get into it. I liked the way NCAA does their Campus Legend for the most part. It's slightly less boring.
Maybe EA can take a few ideas from Road to the Show and use them in Madden. Perhaps a game by game system in determining how much you can train and such. And maybe have in-game situations for you to complete. Maybe complete a big pass on 3rd down, or get that short yardage run for a first down.