[mjussawalla]

Quote: Originally Posted by Bubstarr

For a more realistic feel to the atmosphere of the game. I hope that you utilize real commercial sponsors in the various stadiums. A game as popular as Madden should have their executives tripping over themselves for an opportunity to have their products in the game. As a result, a little more coin in the direction of EA should make it a no brainer.

They already do dynamic ad insertion. If you play Madden 08 (maybe 09 as well) you'll see certain ads inserted (if you are connected online). Many games do this now.

I blogged about dynamic ads earlier http://www.accelteon.com/blog/2008/1...cle-available/