11-18-2009, 02:13 PM
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#8
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Rookie
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Re: Do you NEED a new Madden game every year?
It's not even that simple: gamers need to send a message to Best Buy, Wal-Mart, Target, etc., who in turn have to send a message to EA. Once the retailers buy from EA, it's the retailers that take the immediate hit, not EA. Only when the retailers stop stocking up on Madden will EA care.
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