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Old 02-10-2010, 09:42 PM   #31
IceNHL
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Join Date: Nov 2008
2k bailed on NCAA Basketball because its not profitable. EA is now bailing because its not profitable even though they were

Apologies to all the college basketball heads here (i for one, like it)...but the sport is only nationally relevant for 3 freaking weeks a year. You cant invest millions into a 360/PS3 game and expect sales to warrant the investment. Even though 2k8 was really good and NCAA 10 was good enough, its not worth it from a business standpoint.
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