Listen... I remember when Russ came to the forums here and elsewhere and he is one of the few on the NCAA team who actually interacts with the community and occasionally provides good insight like the charts today.
Having said all of that, this game has not had any "balance" since last gen. So to say that they have done their research is ignoring whether the research brought them to a conclusion that was worth anything. This game has lacked balance in both dynasty mode and gameplay for years now and I'm not bashing EA or the NCAA dev team when I say this. Read the forums over the past 4-5 years and you'll see that the customers have voiced this complaint over and over.
For some of you to act as if EA and the NCAA team are the de-facto subject matter experts in the art of football game development is insane. They are EXTREMELY far from anything resembling a true football simulation both on and off of the field. That is why the input and feedback of the community is helpful in showing them where the game still needs help. In fact, they have admitted this in their own blogs and posts.

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