EA's VP Patrick Soderlund told
Computer and Video Games that Apple would have a good chance of competing in the console market:
I tend to agree with Soderlund, I'd even say Apple could buy a few big name publishers to get its console idea going (with all its extra cash on hand) and link it with its existing platforms. It'd make a lot of sense and would really make a splash if it ever happened. Doubtful we'll see anything like this for awhile though.