That's what irks me about the series the past couple years. I play the hell out of these games basically year round, but since '09 it's rare that I'll go online.
It really has seemed like the game as a whole feels a touch unfinished in offline modes, simply because all the attention is paid to bull**** OTP and endless tuner sets, which typically do nothing for offline play. I understand there's a large online following, so by all means don't ignore them, I just wish they still gave a **** about offline to the degree that they do online.