[fistofrage]

It all comes down to a numbers game for EA. TYhey know they are going to lose X% of their customers every year for various reason. As long as they can recoup those numbers with the hype machine and having the exclusivity, things probably won't change.

They already said they can't patch the game because they don't know their code well enough to not break things in the process. They aren't revamping the engine. Do you honestly think the development team is going to spend money and resources learning the entire engine and fixing what's broken? No, because the formula they have is put in a few new fancy features to put on the back of the box to attract new customers. Years and Years of current gen games have proven their MO. Year after year, even the hardcore sim guys still shell out money in hopes of things changing and it never does. They are banking on that trend continuing.