Franchise mode was a pre release marketing headline last year. Last year, franchise mode would have gotten its own date for release info based on this format. And the end result was fairly minimal improvements while a bevy of issues and short commings remains.
It doesn't make a mention at all in this year's schedule of info releases. I think you'd be clinging onto a pretty slim hope if you were expecting much in the way of proper franchise mode improvements based on that info schedule.