Again, you don't have to pre-order. If this is something that you would want if you bought the game, then pre-order it and if after hearing about the game you decide that you don't want it, then cancel the order. I just don't see why that part is an issue. As far as people not knowing about it, I'm pretty sure that many people are going to be seeing commercials about this, just like with every other game and their pre-order bonuses.