2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Included

[JerseySuave4]

I'm not arguing that the soundtrack is mostly rap. I said I liked it, Yes he is worthy of an announcement but I think most of us would think real time physics, something that has to do with revolutionizing the gameplay should be announced. Most of the casual people don't even care for jay-z, most of them are kids.

Again, what is going to generate more buzz and headlines... announcing real time physics or announcing one of the most famous rappers in the world/ part owner of an NBA franchise is helping? You guys are thinking from the mindset of a hardcore gamer. That's stuff they can announce later but won't generate many headlines outside of hardcore gamers.

As i type this a Jay Z Budweiser commercial is playing

[TeamBuilder]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

Again, I will clarify it's more than simply a soundtrack. We'll be detailing more in the future.

A personalized 2K Jay-Z butt scratcher?

Oh please!

[King_B_Mack]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

I'm not arguing that the soundtrack is mostly rap. I said I liked it, Yes he is worthy of an announcement but I think most of us would think real time physics, something that has to do with revolutionizing the gameplay should be announced. Most of the casual people don't even care for jay-z, most of them are kids.

Seriously though man, I'm honestly sick of hearing about real time physics. How many people that are casual gamers actually know what RTP do in order to make that a huge announcement?

[aholbert32]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

A personalized 2K Jay-Z butt scratcher?

Oh please!

Thats corny as hell.

[aloncho11]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

How is it a negative start to announce having one of the most famous and recognized rappers, as well as a partial owner of an NBA franchise, partner up up with you?

You guys that were looking for some major gameplay change need to understand this is the beginning of the hype train. Having Jay Z signed on is going to generate publicity and interest. The gameplay announces will come but to a casual person those aren't what's going to generate buzz.

Sadly, people are going to hate on this announcement. I'm not disappointed at all because I understand that from a business and cultural standpoint this is HUGE. Props, 2K..................

Well said. Happy to see 2K take good steps forward and continue to reinvent their series. I'm positive more good news will follow.

[ItsOrangeBaby]

Never had a game soundtrack already on my iPod.

Sent from my ADR6425LVW using Tapatalk 2

[liberaluser]

One thing that really pops out at me is how bad the non-rap track list is. Not even bad bands but bad song choices.

I love daft punk but they pick the most played-out song instead of a daft punk song most of us have never heard on the radio before. Would have liked some surprising choices that would suggest that Jigga DUG DEEP on th track list, but literally anybody at the 2K office could have picked this song list, it's generic as hell.

[DukeC]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

This is one of those cases where OS'ers think everyone thinks like they do (Me included). You know what the casual fan thinks of 2k? It has Jordan in the game, great presentation, and the online servers suck.

You know what they're going to think now? It has KD, Blake Grffin, and Derrick Rose on the cover with Jay-Z personally producing the soundtrack for the game. This is going to hype up the casual fanbase immensely. Especially considering Jordan's contract is up after this year they are going all out with one last hurrah for the "Legends" so to speak.

This is just to tide us over until the dev dairies.

[kjjnesb]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

Seriously though man, I'm honestly sick of hearing about real time physics. How many people that are casual gamers actually know what RTP do in order to make that a huge announcement?

I know right 2K obviously isn't talking about gameplay this early so why would they announce something like that? EA even waited till they were ready to discuss it for madden and showed builds without it in the meantime.

[HuRRiCaNeS27]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

I kept telling myself i wasn't gonna be disappointed because the announcement was gonna make the game better one way or another. But holy **** am i disappointed that this is not the case. I actually love the soundtrack, but i would much rather have NO soundtrack at all and have improvements to the gameplay.

**** you 2k, from the bottom of my heart... **** you. Played everyone like a violin.

[23]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

They didnt carry on for "days and days". Ronnie 2k is their marketing guy. He's paid to hype up announcements. He's always extra excited about every 2k game even **** like MLB2k. Why? Because he's paid to do that.

Im talking about the posters here not 2k

I already know Ronnie's schtick

[LakersForLife]

Well said. Happy to see 2K take good steps forward and continue to reinvent their series. I'm positive more good news will follow.

Hey bro just wondering what does the Executive Producer do? I am unfamiliar with that term in video games, thanks.

[aholbert32]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

One thing that really pops out at me is how bad the non-rap track list is. Not even bad bands but bad song choices.

I love daft punk but they pick the most played-out song instead of a daft punk song most of us have never heard on the radio before. Would have liked some surprising choices that would suggest that Jigga DUG DEEP on th track list, but literally anybody at the 2K office could have picked this song list, it's generic as hell.

The entire soundtrack is made up of generic and popular songs. I actually prefer this approach. I dont listen to a game soundtrack to find new songs.

[JSensui]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

People are just annoyed that this is typical of 2k's marketing department. Hyping things up like crazy and falling short of it. Same reason why Peter Molyneux gets so much crap.

There are tons of examples about 2k just coming off as extremely arrogant with their marketing scheme...hence why so many would actually LOVE to see Live scare them a little this year. Even now, we probably have to rely on some dude in Germany to give us some footage of the game, because we never seem to actually get to SEE the final build before the game comes out.

[JerseySuave4]

Re: 2K Sports Announces Jay-Z as NBA 2K13 Executive Producer, 24 Song Soundtrack Incl

Never had a game soundtrack already on my iPod.

Sent from my ADR6425LVW using Tapatalk 2

that's a good thing. You'd rather have a soundtrack with songs you like to listen to than a bunch of random songs from people you've never heard of like a lot of games used to do.