Maybe in the warped online world running certain plays is taking advantage of AI but that is not the goal for the sim people we talk about. Your playcalling should be what wins, not how much you can abuse the AI. Your stick skills should be what wins, not abusing a play because you know it works.
People should be running plays to defeat their opponent, and its a disappointment it can't be done because of the easy difficulty online coupled with the flaws of this game.
The old school fair play rules made these games a lot more fun to play online. Sure there are times in real life where people have an unusual tendancy. Typically once in a great while.
You won't see Coach Payton going for two every TD, going for 4th down in the 4th quarter, going for an onside every kickoff.