Holy crap Hype is in on this too!
Coach profile shot tendencies was covered (only a little bit) a few pages back.
Basically someone raised Russell Westbrook close shot to 100 and set Durants to 10. In the coach profile he raised take close shot (I believe) to 100 and the result was 7/8 of the plays being called for Westbrook despite the fact Durant had a similar touch rating.
I can personally attest to seeing this when I was tinkering with the Utah Jazz. I wanted to see more 3s from Hornececk so I raised the 3pt slider while lowering the close and inside slider (coach profile). This resulted in more 3pt plays being called for Hornececk despite his low touch rating. Now Karl Malone was still very much involved in the offense. It's just that instead of low post plays there were a lot more pick and roll plays.