This is why I hope that one day sports games move to a 24-month release period.
I owned NHL13 for 2 days so I basically skipped the game entirely.
Now playing NHL14, after basically not playing any EA hockey for 2 years, feels a lot more fresh.
A 24-month period would also give the developers a lot more time (time off as well), so that they stay fresh and don't feel as much stress and pressure in such a short turnaround period.
This will never happen because the current system still generates a tonne of money.
But I can dream, can't I?