Perhaps so, though I admit there's a lot of possible dynamics to this situation. Maybe he feels different earning money from TNT for doing a job versus just lending out his likeness to a video game so the NBA can profit, even though he's not doing anything. I obviously can't make an argument for him because I'm not him, but one way or another, he seems to have made a decision about the blind use of his own likeness in conjunction with the NBA. It just is what it is, I suppose.