I agree that it is not that hard to earn and if they want to continue to use it, fine.
With one exception: Most things that cost VC are very disproportionate to how much VC you actually earn.
With MyTeam, if the packs are going to be so expensive, fine. At least make it so it isn't a duplicate player every time you open the pack. Or at least make it possible to resell the duplicate for much more value.