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Old 06-29-2014, 12:17 PM   #16
Big FN Deal
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Re: Why Is Madden Still Not Available On PC At This Point?

Quote:
Originally Posted by CM Hooe
With respect to FIFA, FIFA sees very strong sales internationally (not surprising, soccer is an international game). It actually sees the bulk of its sales in Europe, not the United States (though it sells reasonably well on this continent as well) and is easily the best-selling sports title on the market. In contrast, Madden never has seen strong sales outside of the United States on consoles (or PC, before the SKU was dropped after Madden 08).

Still doesn't fully explain no Madden on PC, IMO, but it's a data point to consider.
My rebuttal, if it can be called that, is that the same holds true for FIFA on consoles, yet Madden is still available on consoles. Meaning, even though FIFA is a world wide brand, the Madden NFL brand is popular enough to justify not only selling Madden NFL but also paying for an exclusive license.

To simplify, Madden NFL sells enough to warrant making that year after year and paying for the branding, considering the presumed lower cost of porting a PC version now and already having the branding, PC sales wouldn't have to be astronomical to turn a profit.
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