Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

[kolanji]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

Or maybe the some in the community shouldn't flip out over the possible inclusion of a single song that likely could be disabled if it were included and you didn't like it. I think most people could've cared less if Happy was on the soundtrack or not.

These things are relatively trivial. Some are going to try to make mountains out of molehills regardless of anything. People shouldn't need every.little.thing. explicitly explained to them or they're going to go off on their own tangent - imo (not saying you need it btw - just saying)

Ok fair enough, but both side of the coin is to blame here, if you can somewhat agree with me on that...2k marketing can use some work though... and we can be a bit nit picky on here..soooo. Yea efforts on both sides would be noice (in Da_Czar's voice)

[El_Poopador]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

Or maybe the some in the community shouldn't flip out over the possible inclusion of a single song that likely could be disabled if it were included and you didn't like it. I think most people could've cared less if Happy was on the soundtrack or not.

These things are relatively trivial. Some are going to try to make mountains out of molehills regardless of anything. People shouldn't need every.little.thing. explicitly explained to them or they're going to go off on their own tangent - imo (not saying you need it btw - just saying)

I don't think people are necessarily annoyed by the news itself, but moreso by what 2k thinks is newsworthy. Why bother announcing who is picking the soundtrack? Like you said, it's trivial, so why even say anything about it?

[spankdatazz22]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

2k marketing can use some work though... and we can be a bit nit picky on here..soooo. Yea efforts on both sides would be noice (in Da_Czar's voice)

Agreed on both counts

[spankdatazz22]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

I don't think people are necessarily annoyed by the news itself, but moreso by what 2k thinks is newsworthy. Why bother announcing who is picking the soundtrack? Like you said, it's trivial, so why even say anything about it?

Shouldn't need to be explained but...

What's trivial in my opinion is the people saying they're going to poke their ears out if a particular song is included on the soundtrack. There's no sense in anyone getting too bent out of shape over the inclusion of one song, particularly when songs can be disabled so you don't have to listen to it. Even in the years where people say the soundtracks were great, I'm sure it's not like every single song was loved/could be listened to over and over.

The news that Pharrell's doing the soundtrack isn't some non-announcement. And they're obviously going to leverage the news from a marketing standpoint. In the bigger scheme of things the soundtrack isn't going to make or break the game, but it's a cool addition and a nice get for them. Getting a big name producer to do the soundtrack isn't trivial.

[El_Poopador]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

Shouldn't need to be explained but...

What's trivial in my opinion is the people saying they're going to poke their ears out if a particular song is included on the soundtrack. There's no sense in anyone getting too bent out of shape over the inclusion of one song, particularly when songs can be disabled so you don't have to listen to it. Even in the years where people say the soundtracks were great, I'm sure it's not like every single song was loved/could be listened to over and over.

This I agree with. Turn the song off if you don't like it. No reason to complain about that.

The news that Pharrell's doing the soundtrack isn't some non-announcement. And they're obviously going to leverage the news from a marketing standpoint. In the bigger scheme of things the soundtrack isn't going to make or break the game, but it's a cool addition and a nice get for them. Getting a big name producer to do the soundtrack isn't trivial.

It would be a big deal if he was creating music from scratch solely for the game, but, essentially, all he's doing is picking songs to be put in the game. That's not news.

[spankdatazz22]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

It would be a big deal if he was creating music from scratch solely for the game, but, essentially, all he's doing is picking songs to be put in the game. That's not news.

You're saying it's neither a big deal nor worthy of being a news release at all? We're talking about a videogame. It's news to get a big time Grammy winning producer to help with or do the soundtrack imo. He has immediate name recognition, is a widely respected artist, and is very talented. Given his diverse background, it's possible he has knowledge of/access to music that wouldn't appear on most people's spectrums.

2K didn't say it was a big deal, just that it was news about the game. I think it's silly if you're trying to infer they shouldn't have even done a news release for this information. If a game had a famous producer like John Williams do the score and/or help with the soundtrack, they shouldn't bother to announce it because it's not really news? (not that I'm comparing John Williams to Pharrell). From a marketing standpoint alone it makes sense.

[Blzer]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

Happy about Pharell making the soundtrack and the fact that it will be the largest soundtrack to date but if "Happy" is a song in 2k I WILL stab myself in the ears with the 2k15 disc. I can't listen to that song anymore

I'm quoting you on this.

[Jano]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

One thing I'm expecting from this soundtrack is diversity with Pharrell curating I think that will happen. The fact that he has System on their has me excited enough.

Will be interesting to see what they roll out with for this one.

[Taer]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

... It's news to get a big time Grammy winning producer to help with or do the soundtrack imo.

You are right - it is awesome news for musical related titles and for those games with a music focus. For 2k, I feel it is more of a meh. Not because Pharrell is not all of that in the music world but because a genius in the musical world and a culturally influential heavy-weight does not necessarily translate into a better 2K NBA experience.

Given that said the following is well said:

... Given his diverse background, it's possible he has knowledge of/access to music that wouldn't appear on most people's spectrums.

One thing I'm expecting from this soundtrack is diversity with Pharrell curating I think that will happen. The fact that he has System on their has me excited enough.

Will be interesting to see what they roll out with for this one.

Diversity is the one constant criticism that was leveled at against 2k for the past few years - addressing that directly by having one of the most diverse producers in music involved is exciting.

Now, I just hope all the promise and potential is translated to execution and delivery - I had the same high hopes for Jay-Z but those were dashed upon the rocks of reality once 2k13 was released.

As long as the execution and delivery of Pharell's diversity is brought into the final product I think this will be a potential classic 2k soundtrack.

[El_Poopador]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

You're saying it's neither a big deal nor worthy of being a news release at all? We're talking about a videogame. It's news to get a big time Grammy winning producer to help with or do the soundtrack imo. He has immediate name recognition, is a widely respected artist, and is very talented. Given his diverse background, it's possible he has knowledge of/access to music that wouldn't appear on most people's spectrums.

2K didn't say it was a big deal, just that it was news about the game. I think it's silly if you're trying to infer they shouldn't have even done a news release for this information. If a game had a famous producer like John Williams do the score and/or help with the soundtrack, they shouldn't bother to announce it because it's not really news? (not that I'm comparing John Williams to Pharrell). From a marketing standpoint alone it makes sense.

I'm not saying it's not noteworthy, but it's not newsworthy in and of itself. If they released that announcement along with the complete soundtrack, then fine. But to just release the "news" that he's going to be putting the soundtrack together isn't really news at all.

Like what was said above, if the game he was curating was centered around music, then it's absolutely a big deal, and deserves recognition by itself. But this is a basketball game.

[BluFu]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

Cool.

Didn't see why it was a big deal anyway,

frequently played radio songs shouldn't be on a game you spend a lot of time on..

[spankdatazz22]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

I'm not saying it's not noteworthy, but it's not newsworthy in and of itself. If they released that announcement along with the complete soundtrack, then fine. But to just release the "news" that he's going to be putting the soundtrack together isn't really news at all.

Like what was said above, if the game he was curating was centered around music, then it's absolutely a big deal, and deserves recognition by itself. But this is a basketball game.

*sigh* I'm really not qualified to comment on how marketing works/how best to market information but this is getting way too petty. If they put the songs that are going to be on the soundtrack it constitutes a news release in your eyes, since they didn't it's not news at all. I kind of see what you're saying but the need to put at least *some* negative spin on them doing the simple act of announcing Pharrell will be doing the soundtrack is ridiculous.

Maybe it's me, but I don't see why things have to be parsed to this degree. They also released the actual cover - does THAT constitute news?

Or is it it's okay to mention the cover as news, but not okay to mention Pharrell.
If you're not going to list the music at the same time.
Even though his name is on the cover.
Or maybe that makes it okay.

It's a shame if they actually had to think about this stuff before releasing information.

[DorianDonP]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

I wish they would let Rza put together a soundtrack.

[Jano]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

I wish they would let Rza put together a soundtrack.

He's definitely worthy of something like this. I would bet Rza would have a great selection of music.

Sadly tho it ain't the 90's so he won't pull in exposure like Pharrell will.

Sent from my HTC One_M8 using Tapatalk

[dfjycxiao]

Re: Pharrell Williams to Curate NBA 2K15 Soundtrack - Official Cover Art Revealed

Fan or not Pharrell Williams puts in work and puts out good music for himself and ALOT of music artist. Nice choice 2K!