VC's or 2K's approach to gathering staff appears to prioritize those in the region. I had no idea who the host was until I checked her twitter. There's a trend. Cali, Cali, Cali. If not that, they're going straight to the community (sites like this for example). I like it.
EA, Activision, Microsoft, Sony, etc... Generally large corporations tend to strip out the soul of a property and marginalize everything "good" about it, and try to extract as much of that stuff as possible for increased profit. 2K has straddled that line a bit over the years, but I genuinely think this is a cool addition. I don't know how often I'll be checking this out, but I respect the vision the producers have.
The taint of working under a large corporation hasn't really affected Visual Concepts yet, and I hope it stays that way. I look around, and I see Microsoft's acquisition of Mojang and I'm fearing for the worst in regards to what actually happens with Minecraft. I would have had similar reaction if the host of NBA 2K TV was a household name with no background in basketball. Or maybe just a big name altogether. It would have reeked of being a gimmick feature to increase sales. But, no, Rachel knows her stuff, and 2K clearly has a vision with expanding features outside of just playing the game.
I don't know about you guys, but I play about 2 (or 3) games of 2K a session. Too much competitive play in any game just burns me out, and I have to wind down. It's like when I work out. I'm not running for an hour each day. So, after playing a couple of games, I tend play a puzzle game or Minecraft to wind-down, or hop into MyTeam to purchase packs, change some settings, etc. So, NBA 2K TV is a solid addition, if the content is actually engaging. NBA 2K15 will stay in my console that much longer.

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