- when you're up by more than five or so, don't shoot threes or call plays for threes. feed the post or utilize the pnr game in a patient way. looks for the good shot and don't throw risky passes. slow down your game, and milk the clock - the game ai rewards you for doing this. get your role players or low scorers in rhythm.
- when you're down or the ai is in the midst of a run, drive hard to basket. be sure to get that layup, dunk or foul drawn (these are the most effective ways of stopping runs in my exp). if you want threes, call plays for them - it gives you a higher chance of making them (not because you're open for the shot, but because the game rewards you for calling plays and calling the right plays at the right time). the game also records all of your inputs... use pass fakes, pump fakes after catches etc. the more you 'try' in the half-court the higher percentage your next shot on that possession becomes. utilize the fast break, but don't force it. if you end up backing out of a fast break, a lot of times there will be a mismatch or just a guy wide open in the half-court, or a late teammate cutting to the basket from the other end of the floor. the game rewards you for good decisions like that.
- use your time outs strategically
just some tips i wanted to throw out there that i've picked up on in the past week or so. it helped cut down on frustration and we all know how the game drives us nuts sometimes. like i said, you're in control of it more than you think.

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