Consumer confidence: The confidence in this franchise is shot and you can see it in the responses by all community members. Although this reaction is justifiable, I consider things from a business perspective as it relates to their competitor. With the landing of Kobe Bryant as their cover, the competition, in spite of any further innovations of gameplay, already nailed the sales of their product simply because of the "memorabilia effect". This is huge! Considering the fact that those who don't even play NBA basketball video games, will simply buy the game as a collectors item, shows how history tends to repeats itself. This process occurred when NBA 2k acquired Michael Jordan for their cover as well.
So what now? Will NBA LIVE fumble in their franchise and give it up as they did back in 2010? Or will they use another way to stimulate a community response by making the mobile app( which has a higher approval rating versus the console product) accessible to all on a global scale? Thereby, somehow remaining relevant to a new demographic of the consumer base to give the game a chance and evaluate it conveniently through their mobile devices outside the limitations of a console. I believe the mobile app will buy EA time to implement extensions upon game modes that has been untouched since Live 14, such as Dynasty and Rising Star, and they can hopefully add further innovations in gameplay as well. This is definitely a risk for EA. Nevertheless, I am glad to know that EA understands that releasing a product that is worth the price is better than releasing a product they claim to be worth the price but is incomplete upon release.
This is not the first time a video game has pushed back the release of their product to ensure that the product is released at its highest quality. However, because of past events and the uncertainty of whether or not EA is capable of delivering a suitable basketball gaming product, is the reason why this looks horrible to the eyes of baskstball gamers. The idea is reasonable and makes a ton of sense, but the history of this franchise tells us that it does not. Only time will tell. Personally, I want to make sure that if I am going to invest my money into a product, it has to be released at the height of its quality. Doesn't matter when NBA LIVE is released. It won't beat 2k in sales. It really didn't make a difference releasing the game of NBA LIVE 16 at the same date as NBA 2K16. The sales in the first month of release for NBA LIVE (the dreaded "8,000" copies sold) proves this theory tremendously. Having said that, take your time, focus on your development and give us a product that is worth playing. Not just for now, but for many years to come. Give me quality. For that I will wait. It's not a good look, but for me, I say.... why not?
On the developers for NBA LIVE; no pressure right
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