This is exactly what I was going to say as well. Unless you have the "insta commit" perk there isn't any bonus to offering a scholarship week 1 vs week 15. You just potentially lose out on signing the recruit if you wait too long to offer, as other schools that offer him a scholarship will get way about the 73% mark at some point and you'll far too behind in the race if you wait to offer in the last few weeks of the season.
Only reason for waiting is if you have insta-commit and are just waiting to become their #1 school with the hopes he will accept right away. Other than that I always offer scholarships week1