[TJ Henderson]

Quote: Originally Posted by loveinanelevator

Where are EA Sports... MLB Game Tennis Game Golf Game You get the point.

Don't confuse these annual events with the power of the World Cup of either gender and the attention it demands...moreso than the biggest annual events of tennis, golf etc.
This isn't advocating for a FIFA Women's game, it's using existing framework to flesh out the presentation of the World Cup.

As for revenue...
Here is information drawn from WSJ.

In the eight FIFA World Cup tournaments held on the women’s side, the U.S. women’s team has won four and either came in second or third place in the others. By contrast, there have been 21 FIFA World Cup tournaments, but the U.S. men’s team did not qualify for about half the tournaments, and only placed as high as third once — in 1930.

There are certain areas in which the women have generated higher revenue than the men have in recent years.

Let’s start with revenue from games, which have recently accounted for about one-quarter of the federation’s gross revenues.

When the Wall Street Journal audited the federation’s financial reports, it found that the U.S. women’s soccer games earned more than the men’s games, in total, during three years after the women’s team won the World Cup in 2015.

Specifically, from 2016-18, the women’s team brought in $50.8 million in revenue, while the men’s team brought in $49.9 million. That’s a difference of less than 2% in the women’s favor.

Looking year by year, 2016 was actually the only year in which the women’s team generated more revenue from games — $24.11 million, compared to $22.24 million for the men. In 2017, both teams brought in about the same revenue at $14.61 million, and in 2018, the men’s team brought in $13 million compared to the women’s $12.03 million.

This pattern marked a reversal from prior years: In 2014 and 2015, the men’s team earned $8.31 million and $11.71 million more than the women’s team, respectively.

Beyond game revenue, U.S. Soccer brings in money through marketing and sponsorships; this category accounts for about half of the total revenues in recent years. Marketing and sponsorships, which includes the sale of broadcast rights, is hard to credit to either the men or women, because these transactions are made as a bundle, not separately for each team.

That said, there is anecdotal evidence that the on-the-field success of the women’s team has given the federation a windfall.

"The World Cup final in 2015 and this year’s final set records for U.S. viewership for a soccer game," said Ryan J. Lake, a sports-law specialist at the Lake Law Group in Denver. "This year’s final did about 20 times better than the men’s World Cup final last summer, in the U.S." (The 2018 men’s World Cup final pitted France vs. Croatia.)

In addition, Nike has announced that women’s jersey sales are setting records for either men or women.

These achievements are even more notable given what the women’s team argues in the lawsuit: that U.S. Soccer has given them fewer resources and does not announce their games with enough time to get the biggest audience.