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Midway Proves It Has Game As Nba Ballers(R) Achieves "Greatest Hits" Status (PS2)

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Old 03-17-2005, 06:33 PM   #1
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Midway Proves It Has Game As Nba Ballers(R) Achieves "Greatest Hits" Status (PS2)

Midway Proves It Has Game As Nba Ballers(R) Achieves "Greatest Hits" Status On Playstation 2

MIDWAY PROVES IT HAS GAME AS NBA BALLERS® ACHIEVES "GREATEST HITS" STATUS ON PLAYSTATION®2

Smash-Hit NBA Lifestyle Videogame Scores Big with Fans and at Stores; Now Available for $19.99

CHICAGO – March 17, 2005 – Midway Games Inc. (NYSE: MWY), a leading interactive entertainment software publisher and developer, today announced that its highly acclaimed, NBA lifestyle basketball title, NBA Ballers, has been added to Sony Computer Entertainment America's (SCEA) "Greatest Hits" collection, just eleven months after its release. NBA Ballers, developed by Midway studios in Chicago, is now available for the suggested retail price of $19.99 at U.S. retail outlets nationwide.

To qualify as a SCEA "Greatest Hit," a PlayStation®2 game must have been on the market for a minimum of nine months and have sold-through more than 400,000 units in North America; a criteria NBA Ballers easily surpassed. NBA Ballers skyrocketed to "Greatest Hits" status by shipping over 1 million units worldwide since its April 2004 release.

"It’s a terrific honor when a Midway title becomes part of the ‘Greatest Hits’ collection because it’s an unequivocal indication that consumers have really embraced your product," said Steve Allison, chief marketing officer, Midway. "We are thrilled by the strong performance of NBA Ballers thus far and we are eager to provide fans the opportunity to take advantage of the title’s new special pricing."

Other Awards & Nominations for NBA Ballers Include:
  • GameSpot.com - Nominated for "Best Alternative Sports Game of 2004"
  • GamePro - "Readers Choice Awards" Winner
  • Playboy - "Game of the Month" (April 2004)
  • SpikeTV - Nominated for "Best Sports Action Game of 2004"
  • AIAS - Nominated for "Action Sports Game of the Year" & Outstanding Achievement in Original Musical Composition
About NBA Ballers®

Officially licensed by the NBA and NBA Legends, NBA Ballers is the only basketball videogame to deliver the pure essence of basketball by highlighting the excitement of the one-on-one competition set within the fantasy lifestyle of an NBA superstar. By focusing on intense hoops match-ups, Midway created each and every NBA Baller and NBA Legend with a specific skill set in mind. Featuring 60 current NBA superstars and 24 all-time player legends, NBA Ballers takes the game out of the arenas for an up-close and personal one-on-one experience.

About Midway

Headquartered in Chicago, IL with offices in San Diego, CA, Seattle, WA, Austin, TX, Los Angeles, CA, Munich, Germany and London, UK, Midway Games Inc. (NYSE: MWY) is a leading developer and publisher of interactive entertainment software for major video game systems. More information about Midway can be obtained at www.midway.com.

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Last edited by Steve_OS; 03-17-2005 at 06:37 PM.
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