PDA

View Full Version : Get fat for $20


Raiders Army
05-11-2011, 05:54 PM
Get a year's worth of Krispy Kreme donuts for $20 (http://www.kold.com/story/14626529/get-a-years-worth-of-krispy-kreme-donuts-for-20)

$20 for three dozen glazed doughnuts and one doughnut and a coffee every day for a year.

Man, if I lived in Arizona...

Ryan S
05-11-2011, 06:05 PM
How in the world does this make sense for Krispy Kreme?

PraetorianX
05-11-2011, 06:13 PM
How in the world does this make sense for Krispy Kreme?

Dunno, but it makes me wish I lived in Arizona.


Maybe they expect that most people will want more than one doughnut? Or that they'll want (and be charged) for another coffee. I assume they probably only give you a smallish coffee anyway.

Probably mostly a way to generate loyal customers.

digamma
05-11-2011, 06:15 PM
A couple of theories:

1. Loss leader--take a hit on the coupon to get people into the store every day where they won't just settle for their one free donut. Expand the customer base, etc.

2. Immediate revenue--Not everyone who buys one is going to come in to collect their free donut every day. A few won't come back at all.

molson
05-11-2011, 06:27 PM
Drug dealers do the same thing

EagleFan
05-11-2011, 06:32 PM
Way too much to pay for a Krispy Kreme donut...

Mota
05-11-2011, 06:52 PM
I'd go for the coffee and skip the donut 90% of the time. I pay $1.60 a day for my coffee.

stevew
05-11-2011, 07:36 PM
You know there's a couple KK workers who had their day ruined by this.

M GO BLUE!!!
05-11-2011, 07:58 PM
In your blind exuberance you missed something.

The offer is three dozen & a 365 card for $20. The car is good for a free donut & coffee every day for a year. So it is NOT for three-friggin-dozen donuts & a coffee every damn day (thank god!)

MizzouRah
05-11-2011, 08:41 PM
The one out here went out of business.. now it's hostess ;)

Passacaglia
05-11-2011, 09:20 PM
In your blind exuberance you missed something.

The offer is three dozen & a 365 card for $20. The car is good for a free donut & coffee every day for a year. So it is NOT for three-friggin-dozen donuts & a coffee every damn day (thank god!)

He didn't say it was. He said it was "three dozen glazed doughnuts and one doughnut and a coffee every day for a year" -- it wasn't said very clearly, but I'm pretty sure he wasn't trying to say it was three dozen every day.