Everyone who talks about how Jazz is "marketable" doesn't understand how marketing works lol. Listen, I work in the marketing industry. If you're trying to market a product or brand, you don't typically highlight your lesser-known/underperforming elements of that product or brand. You hit on the strengths, the things people know. Tbh, this was more of a favor to Jazz's personal brand than it could ever be to The Show itself.
I think with Jazz, they were trying to go the NBA route, which just doesn't work in MLB. It works in the NBA because they have way more prominent superstars. They've developed individual personalities and a "culture" that is more important than the game (one of the major reasons I don't really care about that league or sport anymore). MLB's strengths are the league's history and the game itself, not an individual player. So if you're going to have a cover athlete for this game, they have to be a mega superstar, or at least someone that people actually know. This is why Shohei, Judge, etc. are great cover picks. Brett Phillips is "fun" but there's no way he should be the cover athlete. I actually wonder why they didn't go with a Negro League player - particularly Satchel - this year since this is the first year they introduced that content into the game. Jazz just doesn't make sense - ESPECIALLY from a marketing angle haha.
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